How I got 80% Open Rates on This Welcome Email

(Steal the Welcome Email and Thank You Page Templates)

Hey founder, it's Tommy.

Today, we're exploring the hidden power combo that most newsletter operators miss: aligning your thank you page with your welcome email for maximum impact.

In today's issue:

  • Why treating these touchpoints separately is killing your engagement

  • The exact thank you page + welcome email system that got 80%+ opens

  • How to make these two elements work together to boost deliverability

  • My fill-in-the-blank templates for both pieces you can implement today

Email forwarded to you? Sign up here.

Friendly reminder: to make 100% sure you receive every email. Add [email protected] to your contact list.

GROWTH STRATEGY
How I got 80% open rates using this thank you page AND welcome email combo

Hey there, it's Tommy.

Most businesses waste their best chance to connect with new subscribers

They don't realise that the thank you page AND the welcome email work together as a system.

When one fails, the whole subscriber journey breaks down.

Your welcome email gets more eyes than anything else you'll ever send.

But 90% of welcome sequences I review fail to convert readers into loyal fans.

I recently tweaked a new client's welcome sequence

The results?

80%+ open rates and 10% click-through rates...

and we are not done yet improving it!

Here is how we completely redesigned both as a unified experience.

On the thank you page, we:

  1. Set clear expectations about what would arrive in their inbox

  2. Asked them to whitelist his email address (with simple instructions)

  3. Created anticipation for specific content in the welcome email

Then in the welcome email, we:

  1. Delivered exactly what the thank you page promised

  2. Included personal elements that continued the conversation

  3. Added a simple poll to collect data

  4. Created curiosity about what was coming next

Everything is downstream from these two pieces of copy.

They're not separate touchpointsβ€”they're two halves of your first impression.

Here's why this combination approach works so well:

  1. The thank you page primes subscribers to open the welcome email.

  2. It sets expectations that your welcome email fulfils, building immediate trust.

  3. It creates a seamless experience that feels intentional, not automated.

  4. It improves deliverability by getting subscribers to look for your email.

When aligned, they reinforce each other and create momentum.

I've used this exact strategy for businesses from startups to $20M+/year companies.

Time for you to steal both of them and update your funnel

Do it and you'll see the results for yourself

Note: the templates include [fill in the blank] sections you can customise in minutes.

Don't miss the welcome email template too

Remember, they work together!

The subscriber journey starts before your first email.

Happy growth,

Tommy

Founder, Newslaunch.co

P.S. If you want me to detail the strategy to gather feedback reply "POLL" to this email

That's it for this week!

Before you go, we’d love to know what you thought of today's newsletter to help us improve The Newsletter Advisor experience for you.

Login or Subscribe to participate in polls.

See you soon,

Tommy - founder at NewsLaunch.co

PS: simply reply to this email if you want actionable strategies tailored to you